Tourism , Hospitality

Assignment childbeds: Unit 1 grant is do up of four tasks and you must complete all of them. You should write this appellation based on your own face. If you are not curtly working in a travel or touristry scheme you should select another musical arrangement with which you are familiar. encounter sure you explain your choice of administration clearly at the start of your assignment. Unit 1 Assignment projects This assignment is do up of four tasks and you must complete all of them. controvert the guidance notes carefully before you begin work. Task peerless home analysis (20%) Write a detailed stain analysis for a tourism or travel organisation of your choice. Your analysis must include the following elements:- a) Brief definition of where your organisation fits within the structure of the travel and tourism fight; b) Identification of the of import stakeholders and their interests; c) PESTLE analysis of the external large environment in which the organisation operates; d) Identification of what you consider to be the primary(prenominal) trade issues facing the organisation at the moment. Task two marketing report (40%) Explain the current marketing scheme of your organisation.

Your answer must address the following questions:- a) What segmentation, targeting and localisation of function strategies does your organisation use? Use the four segmentation criteria to squeeze the main segment which is being targeted. b) What is your organisations main product or service? Describe the product introduce use of the concepts of core, facilitating, suppo! rting and augmented products in your description. c) Which pricing strategies does your organisation use and why? d) How does your organisation promote itself? Which elements of the promotion change does it use and why? e) What is your organisations distribution system? Why do y ou believe it has chosen this dodging? f) Discuss how effectively your organisation uses the three...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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